This EIT Digital project involves a handpicked team of experts from health and wellness, digital design, software engineering, service design, artificial intelligence, informatics and business development. It involves actors from several countries, and a successfully combines industry with academia.   



Applying design thinking to technology and service is essential to relevance and a positive customer experience. Bright Cape have led the team in engaging with the end-user at an early stage in the project, to establish how data should be utilised and communicated. 3D visualisation will allow health seekers and health providers to make sense of otherwise complex and fragmented data, to make better sense of health realted data and ultimately motivate positive health behaviour.


Oulu University - INTERACT research group

Investigating culture and behaviour is essential to understading health and wellness. Researchers are informing decisions about behavioural and motivational frameworks used to design an evidence based service.



Understanding the practical application of human movement science (kinematics) to movement related disorders (pathokinesiology) is essential to reducing the . Qinematic is an innovative health software company that designs and develops digital tools for recording, analysing, and reporting human function. Their Posture Scan service has collected 3D digital video of movement in office workers and athletes since 2012. Qinematic uses machine learning and research to discover fresh scientific insights, and for service design. Qinematic has strong connections to health providers and insurers internationally.



Research accelerates the progress of cutting-edge technology, and invigorates companies beyond their own R&D. RISE SICS, founded in 1985, is a leading research institute for applied information and communication technology in Sweden. They bring expertise in computer science, specifically artifical intelligence and software architecture to the project.


The Ai-move Project is part of an activity that has received funding from the European Institute of Innovation and Technology (EIT). This body of the European Union receives support from the European Union's Horizon 2020 research and innovation programme.


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